Approach
At the heart of Molecular's approach is a strong commitment to quality and client satisfaction. Thus, our working style and culture emphasize collaboration: not only multidisciplinary teams, but also close working relationships with clients designed to produce the best possible outcomes.
A passion for creating constituent-centered experiences further defines Molecular's value proposition. Our business and technical strategy, creative and engineering services emphasize opportunities to create, or improve upon, relationships with employees, customers and partners. Our offerings employ the most advanced technologies to assure secure, robust interactions.
Consulting
The Digital Strategy team offers a comprehensive analysis of everything from technical infrastructures to user needs. Technology services cross virtually all platforms to bring complex applications to life, and to integrate and implement them effectively. Our User Experience group produces solutions that are intuitive and user friendly. Experienced Project Management professionals keep our engagements on track, and on budget.
Methodology
Our proven methodology emphasizes partnership and the continual measurement of results. The methodology is based on a five-step model:
Discovery
Discussion and identification of strategies to achieve business results, resulting in a roadmap to guide the work and provide structure for maximum client satisfaction.
Analysis
Review and analysis of the industry and competitive landscape; performance benchmarking to be used as a standard for measuring future achievements.
Design
An interactive process using client and constituent input to attain consensus on the specifications for the design and behavior of the system.
Delivery
Construction of the system, including ongoing reviews of functionality and behavior validation prior to deployment; application launch and testing in a live environment.
Enhancement
Measurement of results against established benchmarks in order to gain insights into customer behavior and establish ROI. True to our partnership model, we mutually explore refinements and determine what solutions will add incremental value in alignment with organizational objectives.
Knowledge sharing and transfer
Molecular's knowledge sharing and transfer systems are an integral part of who we are. Both involve the collection, capture and application of information and experience for client gain.
Our knowledge sharing programs are practical and action-oriented. From our subject-matter Colonies, Industry Interest groups, After Action Reviews, Brown Bag Lunch seminar series, our online database of intellectual property to our intranet itself, the focus is always on generating, communicating and using our intellectual assets to their fullest.
On site with clients, we use these assets for the benefit of the organization and our current engagement. And, we transfer whatever knowledge is required to understand and maintain our solutions once complete.
We also offer an ongoing series of Executive Forums and client-only workshops on topics of current interest.
"Our job seekers expect
to see real examples of
what a career in professional
services is really
like. This ‘Generation Y’
audience is increasingly
exposed to highly personal
media like YouTube
and reality television, and
they expect the same
level of reality from their
employers. Molecular
helped us develop a site
that gives them that."
- Melissa Taylor
Recruiting, Branding &
Communications Leader
Ernst & Young